Pragmatic Play Expands its Portfolio with a Sportsbook

Florin P. - April 4, 2022
Pragmatic Play Sportsbook Preview

Pragmatic Play has unveiled its latest vertical for the online gambling industry, a bookmaker platform that will be added to its extensive portfolio.

Pragmatic Play is famous for its amazing selection of slots and immersive table games playable against real dealers. The leading content provider to the iGaming industry has just expanded its portfolio, by adding a sportsbook. Punters will be able to use the same account to try the celebrated casino games and bet on sports, for an all-inclusive gambling experience.

A Customizable and Versatile Platform

Pragmatic Play has a lot of experience in providing casino games to leading operators, so its new bookmaker is also destined for greatness. The platform is versatile, highly customizable, and available through a single API. The product is perfect for operators who strive to offer localized service while modifying the user experience through the patterned UI. This is the fifth vertical after live casino, slots, virtual sports, and bingo, therefore it checks all the important boxes.

The new sportsbook will provide players with access to some of the most popular sports and major competitions. They will be able to bet on football, tennis, American sports, and many other sporting and non-sporting events. The launch of the sportsbook represents an important moment for the company, as acknowledged by its Chief Business Development Officer, Yossi Barzely. It represents another milestone for the celebrated content provider while offering new opportunities to enthusiastic punters.

A One-Stop Shop for Online Gambling

The bookmaker was the only piece missing from the Pragmatic Play puzzle, so it makes perfect sense for the company to add this new vertical. Now that it has entered the sports betting space, it can provide all the popular gambling solutions to ambitious operators and partners. The development of the sportsbook was a long and tedious process that spanned many months. The result confirms the fact that the efforts were worth making and they’ve added a trustworthy and high-quality product to their portfolio.

Pragmatic Play has long tinkered with the prospect of developing its sportsbook and now that bookmaker is online, it can be swiftly incorporated into the portfolios of online partners. The company has a global reach and a fast-expanding collection of games, with up to six new titles scheduled for release every month. They are just as prolific when it comes to bingo and live casino games, as all these genres are intuitively incorporated into a single API.

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